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Celtra Hakkında
Celtra’nın kreatif yazılımı, yaratıcı ekiplerin ve pazarlama ekiplerinin dijital reklam ve içerikleri geniş ölçekte tasarlamasına, onaylamasına ve sunmasına olanak tanır.
I have been using Celtra for over 2 years for creative design and delivery. It's an efficient platform with integrations to help streamline trafficking and tagging.
As of now it takes more time to list the campaigns in the dropdown. Showing a warning/alert when the CSV format is wrong for the locator component.
Değerlendirmeleri filtrele (292)
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Değerlendirmeleri filtrele (292)

Great software for templates production
Artılar:
The software is easy to use and integrates perfectly with our business model
Eksileri:
I would prefere an easier way to integrate the software with different businesses
Great Easy to use
Yorumlar: After 5 years using Celtra as our main tool to develop Digital ads, we still find it as a powerful as the first day. The creative and publish process is easy and very complete.
Artılar:
Celtra is a powerful tool for creative and publishers at the same time is super intuitive.With a great learning curve the tool is ready to create and publish almost any kind of digital ad you could think, with a huge variety of tools, presets and features that makes easy a lot of complex tasks.Plus the support service is the best, always there and helping you on each issue you could find.
Eksileri:
Probably the keyframe animation could be improved.
New to the platform - but not the best experience so far...
Yorumlar: So far - hasn't been the best. Could definitely improve in regards to support, and overall educating people about the platform as there were a lot of miscommunications and misinformation.
Artılar:
Photoshop file compatibility, reporting.
Eksileri:
There wasn't a lot of transparency of how different Celtra is to other platforms and the potential trails and tribulations weren't laid out clearly ahead of time. Support's suggestions have been to change our site to fit Celtra which should really never be the case since the vendor is providing us a service. A bit frustrating we went into this without the upfront knowledge of how tasking transitioning would really be. And now we're in our busiest quarters and scrambling to make things work.

Everything you need to build digital ads - easily and without issues
Yorumlar: Our business uses Celtra every day. It's a key part of our offering and we're very happy with it. We have a dedicated account manager and often hear about the regular updates they're making to the platform. Our overall experience with Celtra is overall good.
Artılar:
Overall, Celtra is easy to use and reliable. It's an all-in-one platform for digital ad campaigns; design, build, traffic, analyse and report. The Ad Creator part of the platform is designed to help you build HTML5 digital media adverts and it does this with aplomb. As well as being easy to navigate and understand, it's a very powerful platform that allows you to create rich, dynamic and exciting media without needing code. It just works.
Eksileri:
As mentioned in the 'Pros', you have no access to the base-level code of your creations. To some, this may be a disadvantage, as you're limited in how much you can tinker with the deep foundations of you creations. Having said that - you do have the ability to add JavaScript elements on top of your creations.
Celtra Yanıtı
6 yıl önce
While we certainly understand why you would like to have access to the base code, this would be a potential security and performance risk. We provide a javascript creative API that provides users with access to public functions within our code base that are safe for use.

Great Software
Yorumlar: We have changed how we create mobile and app ads which is one of the fastest growing opportunities for our company.
Artılar:
The options and functionality that the platform makes available to our advertisers is unparalleled both in its quality and breathed . The mobile-specific solutions have allowed us to elevate our creative abilities and improve campaign performance
Eksileri:
the reporting dashboard used to be challenging to use, but the update has made it much better. My only complaint is the specific names within the report, aligning more closely with naming conventions from popular platforms like freewheel or DFP would help make the reporting more intuitive and require less teaching. Specifically the click out (clicks to website), it is a bit confusing to understand what each engagement metric means

Great graphics Designing platform for me
Yorumlar: Celtra Creative Automation can still help firms develop high-quality digital advertising swiftly and efficiently. Businesses should use the free trial and seek alternatives if the cost is too expensive to maximise the platform. Before committing to the platform, firms should analyse its limitations and seek other creative automation solutions.
Artılar:
Celtra Creative Automation speeds up digital advertising creation the most. Creative automation lets advertisers swiftly generate high-quality ads for all digital media. Celtra's cloud-based technology makes project collaboration easier. Users can track their success with thorough metrics.
Eksileri:
Despite the many benefits of Celtra, there are some drawbacks to consider. The subscription costs for Celtra can be quite expensive, especially for small businesses. Additionally, the platform does have some limitations, such as a lack of support for animation and video.

Best CMP I've used
Yorumlar: I work for an Digital Marketing and Technology company creating custom ads formats for our clients within the Celtra platform. The ads are all trafficked and served through Celtra as well.
Artılar:
Celtra is easy to understand and offers a great selection of out of the box components. The platform is intuitive and any user, novice or experienced, can easily build ads within minutes. Support is top notch and they are happy to help anyone and walk them through issues very thoroughly.
Eksileri:
Some of the components could use some help. The Video Player component being one of them. It needs to have more options to create custom video controls to allow the builder to have control over placement and appearance.
Celtra Yanıtı
6 yıl önce
Thanks for your feedback. We've made a note for our team to review.

Preferred partner for a reason
Artılar:
The platform is easy to use but also reliable. I have encountered bugs and difficulty with all other providers and any issues we have come up against have been handled efficiently and effectively by our account manager or support team.
Eksileri:
The ability to mask objects in AdCreator would significantly improve animation.
Celtra Yanıtı
6 yıl önce
Thanks for your feedback. Currently this is actually possible with custom coding. Feel free to reach out to our support team in order to get further instructions on how to implement this in a Celtra creative.

Celtra Review
Yorumlar: We can creative super rich media creatives on the fly and have it converted into tags in a matter of minutes. Due to the self service nature we are not reliant on anyone from customer service to action anything for us.
Artılar:
I really like the UI within Celtra. It is so easy to shift from creative tab to placement tabs and can customise the user access easily.
Eksileri:
The reporting tab can be improved further. Whilst the quick dashboard is helpful, anything custom does tend to confuse the user and feels very basic.

Easy to use, easy to navigate through the platform
Yorumlar: The time we safe turning campaigns around since we start using wayin is insane.
Artılar:
The visual effects are pretty slick, easy to animate using the new timeline. I love the take photo component but we don't actually get to use it too often.
Eksileri:
I find it difficult to rotate properly, and this isn't really a con but the slider bar on the bottom of the timeline when animating, when i try to move it or scrub across its really difficult to actually select and move the timeline
Creating Success with your Online Advertising
Artılar:
The platform enables groups of individuals from various departments and outside collaborators to have access to their own original,
Eksileri:
For tiny organizations or those with tight budgets, the pricing structure could be a turnoff.
Good product for Ad Development
Artılar:
• Flexible UI • Lot of options to explore • Custom code option to add in our custom features • Events link Before Appear, First Appear, Appear are easier to execute specific functions • Reset option is very useful while doing custom games • They keep adding up new features day by day • Timeline helps designers to get adapted easily • Great customer support • Easy to copy creatives from one to another. Even to different accounts • Report generation UI gives multiple options so that you can generate the report based on your requirement • Multiple phases to add the trackers helps when we run the same creative in multiple placements
Eksileri:
• Working with responsive layout is a bit difficult to understand for the beginners • Copying the creative can be faster. As of now it takes more time to list the campaigns in the dropdown • Showing a warning/alert when the CSV format is wrong for the locator component • Selection of custom attributes while creating a campaign can be made automatic based on what features it has and based on the countries we choose. There are multiple categories and it gets confused every time. Also sending an email when there is a change will be easier to understand.
Celtra
Yorumlar: Creating and trafficking HTML 5 Rich Media ads and Interactive Video ads in the Celtra platform is easy to learn and cuts our ad building time in half. Our designers are able to turnaround campaigns to the client in half the time that it used to when we had to build everything using a code editor. Having access to all the latest components gives our designers and developers to option to create anything from a simple animated banner to a complex interactive ad experience.
Artılar:
Celtra's CMP provide's powerful tools and components for building Rich Media and Interactive video ad units. They listen to their clients and upgrade their features regularly to put the proper tools in front of designers and developers, enabling them to create striking ads for all devices.
Eksileri:
Celtra sometimes seems late to the game for everything else, other than Rich Media formats. They were late to provide a powerful VPAID builder, lack of a builder for most Social Media platforms, no support to Amazon or YouTube.
The elegant solution that stands out from the crowd
Yorumlar: Quick creatively complex formats and easy reports.
Artılar:
There's clearly a well devised effort in delivering features that are both valuable to creators and quick to grasp, even when in Beta phase. The simplicity of its UI hides a complex and powerful platform able to centralise all you need in a single place.
Eksileri:
When it comes to benchmarks I'd like to have more clarity on how these are generated by Celtra. In addition I'd like to generate benchmarks based on data exclusively from my organisation and per market.
Celtra Yanıtı
7 yıl önce
Dear Valued Customer, Thanks for your feedback on benchmark data! Since October 24, 2017, we've temporarily removed benchmarking to allow for a significant overhaul to the feature. We want to offer you measurement beyond pure benchmark comparisons, and once we re-introduce benchmarks, you can expect deeper insights, richer context, and an even greater focus on creative performance. Best, Celtra
My experience has been good. The application is really intuitive, the documentation is good.
Artılar:
it's very stable. You always make improvements. The preview side is in most of the cases exact. So you don't need to do a lot of test.
Eksileri:
It's not too flexible. Some components need an improvement, such as: add radial gradient to the shapes, responsive image for the 360 view component. More availability of fonts. The swipe component I think that need to be more flexible. Need to add more real world example of the JS documentation. In the beginning to learn the responsive of the unit is really difficult. nor with the examples becomes simple. In the end with experience with responsive it is still difficult in some cases to fix elements.
Easy to build rich media expandables, great data available for post reporting
Artılar:
Data on expandables to be used in reporting is robust. I can make creatives and have them trafficked out within the same day.
Eksileri:
The shift to flex banners, as the functionality does not seem to be on par with old expandables we like to run
Celtra Yanıtı
7 yıl önce
Dear valued customer, Thanks for your feedback on the Universal Flex format! There are several trafficking behavior differences between our Universal and Standard expandable formats; standard format is still availble for use. If you would like assistance to better understand the differences between the two formats and their respective features, please reach out to [email protected]. Best, Celtra
Robust Creative Platform
Artılar:
Celtra's ease of use to a new user is a huge selling point - especially if you have designers within your company that may not know HTML5 from scratch or other JS animation techniques. Customer and account support is superior in comparison to other systems like it and any new updates are announced the moment it is released with tutorial videos and support articles on how they work.
Eksileri:
Dare I say that it may have TOO many features. With too many options, it can feel overwhelming and sometimes fall under the radar as a value new feature or tool. Promotion via emails or additional webinars on how to optimize on your built creatives and ways to use tools we might have not thought of would be helpful more often then not.
Campaign Execution
Yorumlar: Overall, the campaign execution is pretty straight forward and easy to setup.
Artılar:
it helps to minimize too much time spend on troubleshooting.
Eksileri:
Not all ad formats have been incorporated and sometimes change of backend without our knowledge affects creatives that are already running which we only discovered when someone happened to notice it
Celtra Review
Artılar:
I like Celtra because of the easy to use interface. Everything is labeled correctly. It takes a little to get used to especially in the creative level with all the different capabilities, but it has everything that I need for my company.
Eksileri:
We had difficulty defining click definitions for our creatives in the platform. We went a lot of back and forth with this. This was a big issue that I feel some Celtra contacts didn't even know how to help us.
Simple and easy
Yorumlar: Overall from a creative standpoint, it's easy to use and take no time to get someone new to start on it.
Artılar:
The ease of use without custom coding. Continous updates on features and components.
Eksileri:
The analytics dashboard is still hard to use. It's hard to know which dimensions will work with the specific metrics.
Everything is improvable
Artılar:
Simple, versatile, powerful, fast, complete and nice analytics reports, constantly make improvements. Good support. Ideal for a designer who does not have programming skills
Eksileri:
I would like to have more components of gyro and acelerometer actions. I have seen that there are problems with videos related to the autoplay (android) Problems with the maps also, referring to the user's location.
Celtra Yanıtı
6 yıl önce
If you run into issues with any components, please let our support team know and we would be happy to troubleshoot those for you. Additionally, if there are features you would like added to the gyro component, please email our support team and we can pass that along to our product team as feedback.
Endless interactivity
Artılar:
The software is great, the possibilities are endless of how interactive you can go and it's ever changing and updating to improve.
Eksileri:
Sometimes it can be a tiny buggy but Celtra support never fails to help out.
Celtra Overview
Yorumlar: My team is able to create and implement custom ads with a lot of ease with the Celtra platform. Anything more complicated typically needs to be sourced out but the options available in the platform are good enough that it makes using Celtra a good experience.
Artılar:
Celtra is a very easy platform to use. It's pretty user intuitive and to create a simple ad with little animation can take a matter of minutes. The logic behind a lot of Celtra's offerings make sense and the workflow makes sense.
Eksileri:
I wish there were more template options in Celtra and ways to build different ads. The offerings right now are interesting but for a system that is so robust, there could be more to offer in terms of creative templates. I also wish there was a seamless way to upload fonts to the system.
Really great! Simple dashboards, and simple reporting
Yorumlar: Ease of reporting, ability to work on units, and publish & traffic quickly. Very simple to use!
Artılar:
Reporting dashboard. Everything is really simple to use - especially pulling by a specific metric and date range. (Much better than some of our reporting partners) Adding click out URLs and click trackers is really simple too, as well as the ability to drop click hot zones on a unit.
Eksileri:
Search function is clunky. Filtering by campaign/advertiser is difficult to use and clunky as well.
Experience has been great. Great customer support and smooth ad creation process.
Artılar:
The creative templates in ad creator and the level of customer service. The ad creation building part of the service helps our creative teams expedite the ad creation process.
Eksileri:
Unfortunately there is no universals SDK which prevents these assets from delivering multi platform without generating multiple tags that are environment specific.
Celtra Yanıtı
7 yıl önce
Dear Steven, We've recently been working on a Universal Ad tag and it is now available for Beta testing. Our Universal tag eliminates the need for SDK specific tags as it dynamically detects the environment in which the ad unit is served, and automatically applies the correct javascript files for the detected SDK. If you do not see the Universal tag option available on Tag Generator pages for your account, please reach out to [email protected] for assistance. Best, Celtra