--- description: Zoho Marketing Automation, avantajlarını ve dezavantajlarını keşfedin, ürün özelliklerini ve fiyatını öğrenin, kullanıcı yorumlarını ve incelemelerini okuyun. - Capterra Türkiye image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Zoho Marketing Automation Yorumları, Özellikleri ve Fiyatı - Capterra Türkiye --- Breadcrumb: [Ev](/) > [Pazarlama Otomasyonu Sistemleri](/directory/6/marketing-automation/software) > [Zoho Marketing Automation](/software/1014883/zoho-marketing-automation) # Zoho Marketing Automation Canonical: https://www.capterra.web.tr/software/1014883/zoho-marketing-automation Page: 1 / 2\ İleri: [Next page](https://www.capterra.web.tr/software/1014883/zoho-marketing-automation?page=2) > Zoho Pazarlama Otomasyonu, pazarlama faaliyetlerini birden çok kanalda yönetmek için kullanılan hepsi bir arada bir pazarlama otomasyonu yazılımıdır. > > Verdict: Rated **4.4/5** by 14 users. Top-rated for **Tavsiye edilme olasılığı**. ----- ## Overview ### Kimler Zoho Marketing Automation Kullanıyor? Pazarlama otomasyonu yoluyla işlerini büyütmek isteyen şirketler için tasarlanmıştır. Güçlü, sektöre özgü uzmanlık ve kişiselleştirme yetenekleri arayan pazarlama liderleri için en uygunudur. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Toplam** | **4.4/5** | 14 İncelemeler | | Kullanım Kolaylığı | 4.1/5 | Based on overall reviews | | Müşteri Desteği | 4.2/5 | Based on overall reviews | | Paranızın Karşılığı | 4.4/5 | Based on overall reviews | | Özellikler | 4.5/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Tavsiye edilme olasılığı) | ## Satıcı hakkında - **Şirket**: Zoho - **Founded**: 1996 ## Commercial Context - **Başlangıç Fiyatı**: $19,00 - **Pricing model**: (Ücretsiz Deneme) - **Fiyatlandırma Bilgileri**: https://www.zoho.com/marketingautomation/pricing.html - **Target Audience**: Serbest Meslek, 2–10, 11–50, 51–200, 201–500, 501–1.000, 1.001–5.000, 5.001–10.000, 10.000+ - **Deployment & Platforms**: Cloud, SaaS, Web tabanlı - **Supported Languages**: Almanca, Arapça, Brezilya Portekizcesi, Bulgarca, Danca, Endonezce, Felemenkçe, Fransızca, Geleneksel Çince, Hintçe, Hırvatça, Japonca, Korece, Lehçe, Macarca, Portekizce, Rusça, Tayca, Türkçe, Ukraynaca, Vietnamca, Çekçe, İngilizce, İspanyolca, İsveççe, İtalyanca - **Available Countries**: Almanya, Amerika Birleşik Devletleri, Arjantin, Avustralya, Birleşik Arap Emirlikleri, Birleşik Krallık, Bolivya, Brezilya, Ekvador, Falkland Adaları, Filipinler, Fransa, Fransız Guyanası, Guyana, Güney Afrika, Hindistan, Hollanda, Kanada, Kolombiya, Meksika and 10 more ## Özellikler - A/B Testing - Arama/Filtreleme - CAN-SPAM Compliance - CRM - Drip (Damla) Kampanyaları - Dönüşüm İzleme - E-posta Pazarlaması - E-posta İzleme - Etkinliğin Tetiklediği Eylemler - Giriş Sayfaları/Web Formları - Kampanya Analizi - Kampanya Yönetimi - Kampanya Zamanlama - Kampanya İzleme - Kanallar Arası İlişkilendirme - Katılım İzleme - Kitle Hedefleme - Kişi Yönetimi - Kişiselleştirme - Mobile Optimization - Multi-Channel Attribution - Müşteri Adaylarını Besleme - Müşteri Adayı Oluşturma - Müşteri Adayı Yakalama - Müşteri Adayı Yeterliliği - Müşteri Adayı Yönetimi - Müşteri Segmentasyonu - Pano - Pazarlama Otomasyonu - Performans Metrikleri - ROI Tracking - Raporlama ve İstatistikler - Raporlama/Analiz - Reklam Yönetimi - Segmentasyon - Sosyal Medya Entegrasyonu - Sosyal Pazarlama - Third-Party Integrations - WYSIWYG Düzenleyici - Web Sitesi Analizi - Web Sitesi Ziyaretçisi İzleme - Yayınlama Planlaması - Çok Dokunmalı İlişkilendirme - Çok Kanallı Kampanyalar - Çok Kanallı Pazarlama - Özelleştirilebilir Alanlar - Özelleştirilebilir Şablonlar - İçerik Yönetimi - İş Akışı Yönetimi - Şablon Yönetimi ... and 2 more features ## Integrations (33 total) - BULK SMS - Clickatell - Dropbox Business - Eventbrite - Evernote Teams - Google Drive - Google Photos - LinkedIn Sales Navigator - Meta for Business - OneDrive - PayPal - PayPal Commerce Platform - SMS-Magic - Salesforce Platform - Shopify ... and 18 more integrations ## Support Options - E-posta/Yardım Masası - SSS/Forum - Bilgi Tabanı - Telefon Desteği - 7/24 (Canlı yardım) - Sohbet ## Category - [Pazarlama Otomasyonu Sistemleri](https://www.capterra.web.tr/directory/6/marketing-automation/software) ## İlgili Kategoriler - [Pazarlama Otomasyonu Sistemleri](https://www.capterra.web.tr/directory/6/marketing-automation/software) - [İçerik Pazarlama Yazılımı](https://www.capterra.web.tr/directory/30796/content-marketing/software) - [E-mail Marketing Sistemi](https://www.capterra.web.tr/directory/30013/email-marketing/software) - [Pazarlama Analitiği Yazılımı](https://www.capterra.web.tr/directory/31018/marketing-analytics/software) - [Pazarlama Niteliği Yazılımı](https://www.capterra.web.tr/directory/31081/marketing-attribution/software) ## Alternatifler 1. 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[Pipedrive](https://www.capterra.web.tr/software/132666/pipedrive) — 4.5/5 (3051 reviews) ## İncelemeler ### "Zoho Marketing Automation Review by Mehandi Islam - Sales & Marketing Automation Expert" — 5.0/5 > **Mehandi** | *24 Mart 2022* | Pazarlama ve Reklamcılık | Recommendation rating: 8.0/10 > > **Artılar**: Features which I like most about this software are:- 1) Inexpensive Pricing. 2) A Variety of Features ( though it is not fully reliable) 3) Lead Management 4) Web Assistant ( this helps in analyzing how the visitor is interacting with our website) 5) WorkFlow - This helps in sending email sequences and performing certain tasks as well send data to other apps. > > **Eksileri**: The Feature which I like least about this software:- 1) Overall speed of the Software at which it refreshes/loads. 2) Very Few Integrations with 3rd party Software. 3) If they can make their "Qualification" Feature more robust and easy to use. Not Reliable to run a business > > Problems which I am solving/helping my clients to solve with Marketing Automation are as such:- 1) Running Email Campaigns. 2) Running Automated Email Campaigns / Drip Campaigns. 3) Understanding the Visitor's behaviour, how they are interacting with the website. The benefits which I got from Zoho Marketing Automation are as such:- 1) Inexpensive Pricing - less load on the pocket to use the software. 2) Running Affordable email campaigns. 3) Campaign Management is easy. 4) Running and Managing Automated Email Campaigns. 5) Saving a lot of our time by creating templates and using them later again and again. ----- ### "Useful tool but could be sharper" — 4.0/5 > **Lamia** | *27 Aralık 2023* | Dinlence, Seyahat ve Turizm | Recommendation rating: 7.0/10 > > **Artılar**: It's easy to incorporate into existing working functionality > > **Eksileri**: It needs more refinement as a marketing automation tool with more options for tagging and crm management > > Generally positive to start with then I found it a little wanting or lacking in tools for data management in email automation ----- ### "Good experience with Zoho" — 3.0/5 > **Marian** | *2 Mayıs 2025* | Pazarlama ve Reklamcılık | Recommendation rating: 10.0/10 > > **Artılar**: Zoho is easy to use and has many features for automation. It allows you to send personalized emails, create landing pages, and track your marketing. > > **Eksileri**: Zoho can be complex for beginners and may take time to learn. Some features are part of the expensive plans. > > This is an amazing tool for businesses but you can find better options in the market. ----- ### "My experience with zoho marketing platform" — 4.0/5 > **Rohit** | *1 Ekim 2023* | Pazarlama ve Reklamcılık | Recommendation rating: 7.0/10 > > **Artılar**: One of the thing I like about this platform is it is feature-rich, offering a wide range of tools for marketing automation, lead management, email marketing, and more. > > **Eksileri**: While Zoho does offer integrations with popular apps, it may not have the same extensive ecosystem as some other platforms. This could be a consideration if your business relies heavily on specific third-party tools. > > My overall experience with the platform was very good. It is feature-rich, offering a wide range of tools for marketing automation, lead management, email marketing, and more.For soloentreprenuer, freelancer and small businesses this platform is absolutely profitable and I highly suggest this platform. ----- ### "Merits and demerits of using Zoho Marketing Automation" — 5.0/5 > **Doğrulanmış Yorumcu** | *20 Temmuz 2022* | Endüstriyel Otomasyon | Recommendation rating: 10.0/10 > > **Artılar**: The software is user friendly and provide best features as compared to others. > > **Eksileri**: i think simulation scenario should be provided to the customers before implementing and using it officially. > > The contact database and zoho email handling are best features to use ----- Page: 1 / 2\ İleri: [Next page](https://www.capterra.web.tr/software/1014883/zoho-marketing-automation?page=2) ## Links - [View on Capterra](https://www.capterra.web.tr/software/1014883/zoho-marketing-automation) ## This page is available in the following languages | Locale | URL | | da | | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fi | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | ja | | | nb | | | nl | | | nl-BE | | | pl | | | pt | | | pt-PT | | | sv | | | tr | | ----- ## Structured Data