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Taboola

Taboola

Taboola Nedir?

Taboola, işletmelerin trafiği artırmasına, içeriği paraya çevirmesine ve izleyici etkileşimini artırmasına yardımcı olmak amacıyla tasarlanmış bulut tabanlı bir yerli reklam ve keşif platformudur. Dünya çapında üst düzey dijital varlıklar tarafından güvenilen Taboola, reklamverenlere geniş bir kitleye ulaşma imkanı sunarak performansa dayalı pazarlama, büyük ölçekli potansiyel müşteri üretimi, e-ticaret, ortaklık pazarlaması ve farkındalık kampanyaları için mükemmel bir tercihtir.

Kimler Taboola Kullanıyor?

Dijital varlıklar, büyük markalar, performans pazarlamacılar, bağlı kuruluş pazarlamacıları, e-ticaret pazarlamacıları.

Taboola konusunda emin değil misiniz? Popüler bir alternatifle karşılaştırın

Taboola

Taboola

4,4 (50)
Fiyatlandırma bulunamadı
Ücretsiz sürüm
Ücretsiz deneme
39
3
4,4 (50)
4,3 (50)
4,4 (50)
VS.
Başlangıç Fiyatı
Fiyat Seçenekleri
Özellikler
Entegrasyonlar
Kullanım Kolaylığı
Paranızın Karşılığı
Müşteri Hizmetleri
$44,00
ay
Ücretsiz sürüm
Ücretsiz deneme
91
4
4,1 (55)
4,4 (55)
4,5 (55)
Yeşil puanlama çubukları, ortalama puanlama ve yorum sayısına göre en yüksek puanlanan ürünü gösterir.

Taboola ürününe diğer harika alternatifler

Madgicx
En iyi puan alan özellikler
Kampanya Analizi
Raporlama ve İstatistikler
Sosyal Medya Entegrasyonu
Zoho Marketing Automation
En iyi puan alan özellikler
E-Posta Kampanyası Yönetimi
Kampanya Yönetimi
Pazarlama Otomasyonu
monday.com
En iyi puan alan özellikler
360 Derece Geri Bildirim
Envanter İzleme
Ürün Kimliği
Tagger
En iyi puan alan özellikler
Fenomen Keşfi
Kampanya Yönetimi
ROI Tracking

Taboola için incelemeler

Ortalama puan

Toplam
4,4
Kullanım Kolaylığı
4,4
Müşteri Hizmetleri
4,4
Özellikler
4,4
Paranızın Karşılığı
4,3

Şirket büyüklüğüne göre incelemeler (çalışan sayısı)

  • <50
  • 51-200
  • 201-1.000
  • >1.001

Puan bazında değerlendirmeleri bul

5
62%
4
26%
3
8%
1
4%
Mont
Mont
ABD dahilindeki Digital Marketing Consultant
Doğrulanmış LinkedIn Kullanıcısı
Pazarlama ve Reklamcılık, 2–10 Çalışan
Yazılımın kullanım amacı: 2+ yıl
Değerlendirici Kaynağı

The best native traffic partner

5,0 5 ay önce

Yorumlar: Excellent. I've been using Taboola for 10+ years and it's my go-to native advertising platform.

Artılar:

Easy to use interface, full insight into sources, excellent UTM support. Real traffic.

Eksileri:

The max conversion setting could use more work. Google and Facebook have better algorithms, imo, but higher CPC.

Eleni
Avustralya dahilindeki Client relationship director
Muhasebe, 2–10 Çalışan
Yazılımın kullanım amacı: 6-12 ay
Değerlendirici Kaynağı

Taboola is a game changer compared to other display products!

5,0 5 ay önce

Yorumlar: Excellent! Loving our new team & [sensitive content hidden] always steps in when we need it.

Artılar:

Taboola is the best native offering around, also compared to programmatic buys/display you see a lot more engagement & also the guaranteed CPC’s or CPCV’s are GAME CHANGING! Also it’s not normal in my opinion that you can expect hardcore leads/sales from a display type product but you actually get it with Taboola!

Eksileri:

Whilst the platform is amazing & the team is great, I find when I ask for examples in a category the creative of this is a little lacking compared with other providers (e.g. seeing other clients in a category with ads in the platform live for case stidies etc). But once live, its excellent!

Etem
Almanya dahilindeki Media buying
E-öğrenme, Serbest Meslek
Yazılımın kullanım amacı: Ücretsiz Deneme
Değerlendirici Kaynağı

For Advertiser something different

5,0 geçen ay Yeni

Yorumlar: Taboola is still one of my Favorite platforms to work ok

Artılar:

-Great For Scaling forward -Different Ad Platform new things to learn

Eksileri:

-Takes a litte to long the Algorithm is not quite fast as metas

Greg
ABD dahilindeki Marketing Lead
Mali Hizmetler, 5.001–10.000 Çalışan
Yazılımın kullanım amacı: 2+ yıl
Değerlendirici Kaynağı

Greg's review - 5 stars

3,0 11 ay önce

Yorumlar: Overall it has been great compared to other marketing partners I work with. The account team at Taboola is really great to work with. I cant say enough about that. Additionally, the Yahoo transition has been a huge success for us. yahoo was incredibly difficult to work with, their team was horrible, and their DSP was a hot mess. Now that we can access our Yahoo campaigns in Taboola, our performance has sky rocketed and our lives are much easier.

Artılar:

Easy to use, with complete transparency. Thats all I have to say about that.

Eksileri:

There are a lot of bugs in the UI. Thats all I have to say about that

Randy
ABD dahilindeki Executive Business Consultant
Mali Hizmetler, 51–200 Çalışan
Yazılımın kullanım amacı: 1-5 ay
Değerlendirici Kaynağı

Allow Taboola to do ALL of the Heavy Lifting

5,0 geçen yıl

Yorumlar: From the moment we established our account, it has been a Blessing. The Artificial Intelligence (AI) aspect informed us that we would have a better chance of not having our "Ad Copy" truncated on particular Ad Partners if we kept our heading at 60 or below. The AI feature reworded out Headline to an even more powerful message. Our goal is the "Accomplish the Mission" and Taboola is assisting us with our Goal.

Artılar:

The Ease of Use, The Customer Care Agents, The Affordable Pricing.

Eksileri:

We have not experienced any challenges. We are 100% happy with our decision to utilize all of the robust features of Taboola.

Ryan
ABD dahilindeki Director of Paid Media
Pazarlama ve Reklamcılık, 11–50 Çalışan
Yazılımın kullanım amacı: 1-5 ay
Değerlendirici Kaynağı

Great Platform for Native Advertising

4,0 11 ay önce

Yorumlar: Overall, we are extremely pleased with how many leads Taboola had provided our client.

Artılar:

I like the customer service and ability to get started quickly. We were former Yahoo DSP customers, and Taboola treated us like we had been customers for years.

Eksileri:

The reporting features could be improved greatly, taking learnings from other DSPs.

Ed
Ed
ABD dahilindeki Senior Campaign Manager
Doğrulanmış LinkedIn Kullanıcısı
Pazarlama ve Reklamcılık, 201–500 Çalışan
Yazılımın kullanım amacı: 2+ yıl
Değerlendirici Kaynağı

Taboola is an incredible publisher partner in helping us amplify branded content

5,0 7 ay önce

Artılar:

Taboola has been a reliable partner for The Seattle Times Media Solutions, consistently delivering efficient traffic to our branded content campaigns. Since we started using the new Maximize Conversions solutions, we’ve seen a dramatic increase in results. Taboola is now one of our top-performing channels for driving cost-efficient traffic.

Eksileri:

We have never had a negative experience with Taboola

Sheldon
Kanada dahilindeki Marketing Director
Otomotiv, 11–50 Çalışan
Yazılımın kullanım amacı: 1-5 ay
Değerlendirici Kaynağı

My First Experience With Taboola

5,0 8 ay önce

Artılar:

I found the Taboola setup quick and simple, the get to know product guide functions almost like a wizard with next steps delivered to the in-app messaging platform - If you follow the prompts you can't make a mistake, this was especially helpful as a first time user of the platform running special category ads.

Eksileri:

I'd love to see Taboola expand it's placement reach to compete more directly with Google or to gain placement in very niche but busy platforms like Reddit (Yes, I know Reddit has their own ad platform but it was the first one that came to mind)

Doğrulanmış Yorumcu
Doğrulanmış LinkedIn Kullanıcısı
Bilişim Hizmetleri, 11–50 Çalışan
Yazılımın kullanım amacı: 2+ yıl
Değerlendirici Kaynağı

Taboola are champions of Native advertising to date

4,0 8 ay önce

Yorumlar: A fantastic experience. Taboola are the leaders in native ad technology and deployment.

Artılar:

The platform is incredibly easy to use, with great ad formats and support from the onshore team. They are proactive in their suggestions and are very hands-on with us as an agency.

Eksileri:

Sometimes, reporting from a post view perspective can be limited. The inventory, while strong, is not often too unique to Taboola as a provider.

Phattarapol
Phattarapol
Tayland dahilindeki Group Digital Marketing Manager
Doğrulanmış LinkedIn Kullanıcısı
Ağırlama, 501–1.000 Çalışan
Yazılımın kullanım amacı: 6-12 ay
Değerlendirici Kaynağı

Drive More Awareness Right Target

4,0 8 ay önce

Artılar:

Ads placement to reach the right target all segments

Eksileri:

confused to set up first time and dashboard

Kamil
Polonya dahilindeki Senior programmatic media manager
Online Medya, 11–50 Çalışan
Yazılımın kullanım amacı: 2+ yıl
Değerlendirici Kaynağı

Senior programmatic manager

5,0 5 ay önce

Yorumlar: Since 6 years I am running native campaigns. The contact with support is always very good

Artılar:

Simply dashboard, fast support, good contact

Eksileri:

Dashboard is very slow sometimes, could be faster

ELias
İsrail dahilindeki Founder
İnternet, 11–50 Çalışan
Yazılımın kullanım amacı: 2+ yıl
Değerlendirici Kaynağı

Great source with scale

5,0 8 ay önce

Artılar:

scale, measurability, variety. Taboola and partners are doing a good job at increasing the reach

Eksileri:

Would love to have a bit more control on the placements. Taboola should give their own UI/API priority over the exchange when bidding for a placement to avoid mixing traffic with our sources and devaluing the offering

Eitan
İsrail dahilindeki Director of Content Distribution
Mali Hizmetler, 201–500 Çalışan
Yazılımın kullanım amacı: 2+ yıl
Değerlendirici Kaynağı

Taboola great advertising product

5,0 8 ay önce

Yorumlar: Very positive experience getting good results and scaling out business

Artılar:

Huge inventory, Great conversions, good policy system

Eksileri:

Slow UI compared to similar products, improved a little bit since moving to the new UI

Husain
Hindistan dahilindeki Director
Yayın Aracı, 2–10 Çalışan
Yazılımın kullanım amacı: 2+ yıl
Değerlendirici Kaynağı

Best Native platform I have used till now.

5,0 8 ay önce

Artılar:

Multiple number of sites & huge amount of traffic for every country.

Eksileri:

Sometimes interface being slow or stuck.

Corinna
Almanya dahilindeki Managing Director
Pazarlama ve Reklamcılık, 51–200 Çalışan
Yazılımın kullanım amacı: 2+ yıl
Değerlendirici Kaynağı

Valuable partner and innovative platform for performance marketers

5,0 geçen yıl

Artılar:

Fast pacing company that keeps a pulse on customer needs to have continous improvement on their product landscape. We highly value this long term partnership that offers us great technology combined with personal connection on key challenges.

Eksileri:

With the large publisher list comes a challenge to filter for the best value options. Facilitating user's options to handle this aspect on his side (without depending on support) and sharing further insights on the publishers KPIs/availability would increase the speed of optimization.

Mae
ABD dahilindeki Brand Media Manager
Perakende, 5.001–10.000 Çalışan
Yazılımın kullanım amacı: 6-12 ay
Değerlendirici Kaynağı

One of Kind

5,0 5 ay önce

Yorumlar: My overall experience has been great! Great communication with the representative that was assigned to my account. A company that stays on t op of making adjustments and optimizations were needed within a campaign. The overall campaigns I have ran in the past have produce great results!

Artılar:

The overall experience of the service. From setting up campaigns, making optimizations, to being able to adjust to the brand. Overall great communication..

Eksileri:

There is not a lot I dislike about Taboola since using their services for display campaigns.

Mohammed Ali
Hindistan dahilindeki Senior Manager
Pazarlama ve Reklamcılık, 51–200 Çalışan
Yazılımın kullanım amacı: 6-12 ay
Değerlendirici Kaynağı

Taboolateral

3,0 11 ay önce

Yorumlar: Currently still experimenting and hopeful that Taboola would improve their conversion tracking set up.

Artılar:

Taboola is a good platform for sourcing transparent traffic for native campaigns/ads

Eksileri:

Conversion tracking is complicated especially while running campaigns for well known advertisers/affiliates. Taboola can simplify conversion tracking similar to 3rd party trackers like Clickflare, etc

Lucas
Brezilya dahilindeki Especialista em Marketing
Bilgi Teknolojileri ve Hizmetleri, 201–500 Çalışan
Yazılımın kullanım amacı: 1+ yıl
Değerlendirici Kaynağı

Atendimento excelente, e baixo custo de atração.

5,0 4 ay önce

Yorumlar: muito bom otimo atendimento, e traz bastante pessoas para dentro do site a um custo baixo

Artılar:

Atendimento, e o baixo custo par atração de publico

Eksileri:

acho que a assertividade dos resultados.

Jos
Hollanda dahilindeki Founder and Managing Director
Pazarlama ve Reklamcılık, 11–50 Çalışan
Yazılımın kullanım amacı: 2+ yıl
Değerlendirici Kaynağı

Significant success working with Taboola and Maximize Conversions bidding strategy

5,0 geçen yıl

Artılar:

We achieved significant success with Taboola by collaborating closely with their product team before launching a new bidding strategy. By implementing the automated approach of Maximize Conversions, we not only saved valuable time and effort but also expanded our reach to previously untapped inventory, showcasing our success in terms of improved efficiency and increased profitability.

Eksileri:

Testing ads can be expensive due to expedited learning on newly uploaded creatives.

Rishi
Kanada dahilindeki Owner
Pazarlama ve Reklamcılık, 2–10 Çalışan
Yazılımın kullanım amacı: 6-12 ay
Değerlendirici Kaynağı

Easy to use and effective

5,0 8 ay önce

Yorumlar: It’s been a good experience with measurable insights.

Artılar:

The account manager relationship is valuable and we always have someone to address issues.

Eksileri:

Like most content marketing, there’s a learning curve. This is not a comment specific to Taboola.

Doğrulanmış Yorumcu
Doğrulanmış LinkedIn Kullanıcısı
Pazarlama ve Reklamcılık, 2–10 Çalışan
Yazılımın kullanım amacı: 2+ yıl
Değerlendirici Kaynağı

4 years and counting!

5,0 geçen yıl

Artılar:

They don't try to dress up the campaign setup or optimization as something it isn't, there's no multiple pages with 4 settings BS - just one page of campaign settings, one page for the ads, and it's very functional. Very easy to check for mistakes. Of course they provide quality traffic, and the price ranges are also quite good.

Eksileri:

Sometimes the servers are overloaded, or we have other issues that cause breaks in our day, but that's fine, we can grab a coffee and do something else for a while. Support can be a bit hard to communicate with, there's usually more back and forth to confirm everything twice, but they are trying to be safe I guess.

Arya
Hindistan dahilindeki Group Head
Online Medya, 10.000+ Çalışan
Yazılımın kullanım amacı: 1+ yıl
Değerlendirici Kaynağı

Taboola Appreciation

5,0 5 ay önce

Artılar:

The servicing team is just beyond proactive! they take ownership and have good knowledge about the platforms making it very easier to sell and execute campaigns.

Eksileri:

Taboola is the perfect SSP platform working like a huge clock that never loses time, it is performance focused and cost effective and till date we have not received any complaints on the same.

Elaine
Brezilya dahilindeki Analista de Mídia
Pazarlama ve Reklamcılık, 11–50 Çalışan
Yazılımın kullanım amacı: 1+ yıl
Değerlendirici Kaynağı

ótima plataforma

5,0 5 ay önce

Artılar:

Atendimento ótimo e plataforma muito intuitiva Atende as necessidades do cliente

Eksileri:

não tenho nada específico até o momento.

Sungjun
Güney Kore dahilindeki Performance Marketing Manager
Pazarlama ve Reklamcılık, 11–50 Çalışan
Yazılımın kullanım amacı: 1-5 ay
Değerlendirici Kaynağı

Taboola User Comments

4,0 11 ay önce

Artılar:

Disclosing the exposed advertising page transparently, The function of targeting and detargeting the exposed advertisement is the best.

Eksileri:

There was a lack of some expected features. 1) I was hoping to check several events, but I can check only one conversion event 2) I can't check the data on the ads or campaigns by day

Yuri
Brezilya dahilindeki head os growth and media
Pazarlama ve Reklamcılık, 51–200 Çalışan
Yazılımın kullanım amacı: 1+ yıl
Değerlendirici Kaynağı

Review by Yuri Campos igaming

4,0 8 ay önce

Artılar:

The account management and middle term results

Eksileri:

Whatsapp communication methods, i prefer slack and email